Website$23 / mo
Your website
Built somewhere else, edited by someone else.
Complete business suites
Five things going in. One coming out.
I build small businesses one system that runs everything: your website, your customer list, your bookings, your quotes and invoices. One login instead of five subscriptions. Built for you, then handed over.
$1,995 to $4,995 to build · from $199 a month · first conversation free
27 yearsIn financial services technology
Plain languageNo jargon, ever
Just meYou work with Ken directly
Fixed priceAgreed before I start
You are probably here because
Five subscriptions.
Five subscriptions.
None of them talk.
5
subscriptions
$136 a month between them
What you actually needed
One system.
One system.
Everything your business runs on.
1
login
every part already knows about the others
- 01Your website looks dated, or you never got one built.
- 02You pay for four tools that refuse to talk to each other.
- 03You are copying the same information between apps by hand.
- 04Everyone says you should be using AI and nobody says how.
One enquiry, followed all the way
This is the part
This is the part
nobody sells you.
An enquiry from your website becomes a customer record, becomes a quote, becomes a booking, becomes an invoice. Watch it go.
01 / Enquiry
Someone gets in touch
They fill in the form on your website. 11:42 on a Tuesday night, while you are asleep.
02 / Customer
It is already a record
Name, business, the service they asked about, the whole message. Timestamped. Nobody typed it in.
03 / Quote
Priced from your own list
Line items, tax, an expiry date. Sent while they are still interested rather than next Thursday.
04 / Booking
They pick a slot
Accepting the quote turns the lead into a customer. The slot lands on your calendar with no back and forth.
05 / Invoice
Built from the quote
Which was built from the enquiry. Part payments, balances, and a total that closes itself out at zero.
06 / Paid
And the record shows all of it
Every step against that one customer, in order, on one screen. You can see what is actually about to land.
Enquiry
Paid
Nobody retypes anything
What you get
One system. Everything your business runs on.
This is not a website with some add-ons bolted to it. It is one piece of software that does the whole job, and every part already knows about the others.
01
Your website
A fast, mobile-ready site written to turn visitors into enquiries. Not a brochure nobody reads.
02
Your customer list
Every lead and customer in one place, with the whole history. Website enquiries land here automatically.
03
Online booking
Customers book themselves from a page you can share anywhere. It lands on your calendar without the back and forth.
04
Your pipeline
Every opportunity on one board, from first enquiry to won. You can see what is actually about to land.
05
Email in one place
Templates that fill in the customer's details for you, and a log of everything that went out, so nothing gets sent twice.
06
One dashboard
What came in, what is booked, what is owed, what is working. One login, one screen, no spreadsheet.
Need something that is not on this list? Ask anyway.
Twenty-seven years of this means the answer is usually yes, and when it is
not, I will say so rather than take the work and figure it out later.
How working together goes
Three steps. No surprises, and no invoice you did not see coming.
01
We talk
You tell me what is not working. I ask questions until I understand the business, not just the software.
Free, and there is no pitch at the end02
I build it
I take your existing site, your services, and your real content, and turn it into a working system. You see it live and click through it before anything goes public.
Usually a couple of weeks, not three months03
I hand it over and teach you
We go through it together until you can run it without me. You own your domain and your data. Leave whenever you like and take it with you.
Yours, not rented back to you
What it costs
One price for the build. One price to keep it running.
That is the whole structure, and you will see it in writing before I start.
Foundation
Look professional and stop losing enquiries.
$1,995to build it
then $199 a month to run it
You have no website, or one you are embarrassed to send people to.
- Your website, written and built around your real services
- Enquiry forms that land straight in your customer list
- Full customer list with every interaction on record
- Online booking page and calendar
- Dashboard and visitor analytics
- Hosting, SSL, backups, and security updates
- Two content or copy changes a month, email support
Operations
Everything above, plus turning enquiries into customers.
$3,495to build it
then $299 a month to run it
Leads go cold because following them up is a job nobody has time for.
- Everything in Foundation
- Deals pipeline: every opportunity tracked from first contact to won
- Reusable email templates with their details filled in for you
- Take payments online for services, packages, or deposits
- Client intake forms that build the customer record for you
- Purchase confirmations that send themselves, and a log of every email that went out
- Four content changes a month, priority support
Complete
Everything above, plus marketing that runs itself.
$4,995to build it
then $449 a month to run it
The business runs. Now you want it in front of more people without doing it yourself.
- Everything in Operations
- Content engine: posts, images, and video generated from your own site
- Post out to eight social platforms, now or at a time you pick
- A batch of content produced for you every month
- AI imagery labelled for the platforms that require it, so your account stays clean
- Jackie, an AI assistant that knows your business
- Online store with products and checkout
- Unlimited reasonable changes, and you can phone me
Three founding spots, at about half
I would rather have work I can point to than a bigger invoice.
I am building my first handful of clients. So the next three businesses come in at the founding rate, and in exchange I ask to use the finished result as an example of what I do.
Foundation
$1,995 $999 to build,
then $199 $99 a month
Operations
$3,495 $999 to build,
then $299 $99 a month
Complete
$4,995 $2,498 to build,
then $449 $199 a month
That rate is locked for as long as you stay. It does not go up later, no matter what I charge the client after you.
Ask if a spot is open
What is not included
New features beyond what we agreed, photography, ad management, and anything that starts with "while you are in there." Those get quoted separately so the monthly never quietly grows.
You own it
Your domain, your content, and your customer data are yours. If you ever leave, you take all of it with you, and I will help you move it.
Move up whenever
Start on Foundation and step up to Operations later. You pay the difference in the build, and the monthly moves from there. No rebuild, no starting again.
Add-ons, on top of any tier
Bolted on when you need them, not bundled in so the price looks bigger.
Add one at the start or a year later. It makes no difference.
Quoting and invoicing
$895 to add, $49 a monthLine-item quotes with tax and an expiry date. Accepting one turns the lead into a customer. Invoices, part payments, and balances that close themselves out at zero.
Anyone still writing quotes on paper or in a spreadsheet.
Ask about thisJob scheduling
$695 to add, $49 a monthWork bucketed into overdue, today, this week, and upcoming. Crew, price, and address on every job. Recurring work books its own next visit the moment you mark it done.
Anyone running repeat visits who cannot afford to lose one.
Ask about this
About
Twenty-seven years of translating.
I have spent twenty-seven years working in technology in the financial services industry. In practice that has meant twenty-seven years of explaining to technical people what the business actually needs, and explaining to business people what the technology can actually do. It is careful work, in an industry where getting it wrong is expensive.
Somewhere in there I noticed that the people who get the least help are the ones who need it most. The small business owner. The teacher. The person running something real who does not have an IT department and does not want one.
You are not bad at technology. You are busy. Those are different problems and they need different answers.
If a simpler word exists, I will use it. If a simpler solution exists, I will build that one.
How I work
Yes, I use AI. That is rather the point.
What it means
I use AI tooling heavily, and I am not shy about it. It is why one person can build in a couple of weeks what an agency quotes three months for, and why this costs $1,995 instead of $8,000.
What it does not mean is that you get something generic. I decide what your business needs, I review every line, and I test it before you ever see it. The AI makes me faster. It does not make the decisions, and it never talks to your customers without me reading it first.
If you would rather I did not use it, say so and I will quote you the other
way. It will cost more and take longer, and I will tell you honestly that I
do not think you are better off.
If I am making content for you
On the Complete tier I generate images and video for your social accounts. Platforms are tightening up on this: TikTok requires AI labels on anything photorealistic enough to be mistaken for real footage, and unlabelled posts can be throttled or pulled.
So I label it, as part of the service. Written captions and hashtags are exempt and are not labelled. You will always know which of your posts were made this way, because you will have approved them.
The mark at the top of this page shows several lines converging into one.
That is the job: complicated things going in, something simple coming out.
Get in touch
Tell me what you are wrestling with.
Describe it however it makes sense to you. You do not need the right words for it, that is my job.